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SISU

SiSú, one of Ireland’s leading independent health and well-being brands needed a refreshed brand image and style to support its vision as it developed its plant-based product range.

What started out as a labelling project extended to cover the brand’s full asset suite. Centring on plant based goodness, we crafted a captivating packaging design that couldn’t be ignored on the shelves of leading retailers.

Our new branding and vibrant packaging design was applied to its range of 10 cold pressed juice products and 2 wellness shots. A vitally healthy family of products! Our work then extended to help SiSú launch its newest product – an organic kombucha range. The new more playful design enabled the brand to move in a more contemporary direction, in line with consumer’s growing interest in plant based goodness.

Deliverables
Brand Strategy
Packaging Design
Marketing Strategy
Messaging Development

“Highly recommend Tom. He effortlessly translated the SiSú brand vision into a fantastic set of design concepts that we applied to our existing and developing product range. The result was a family of products that were visually appealing under a unified brand and ready to compete in the mass market.”

Austin McGinley
Head of Marketing

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